Planning to spread some cheer this holiday season? Focus on community during the holidays and purchase a one-of-a-kind creation from your local small businesses in Central Ohio and Greater Cincinnati/Northern Kentucky. By doing so, you’ll be giving a gift that keeps on giving—local economic prosperity.
Did you know that for every $100 you spend at locally owned businesses, $48 out of every $100 is returned to the local economy compared to just $14 when you shop at a national chain? Or that the country’s 32.5 million small businesses create 62% of net new U.S. jobs annually? So, when you shop locally, you’re not only putting your hard-earned dollars to work in your community, but you’re also supporting the engines that fuel our national economy.
Independent, community-serving businesses typically consume less land, carry more locally made products, and create less traffic and air pollution, so it’s good for the environment too.
And locally sourced goods and services like those found in our communities are often crafted by local artisans and are exclusive to our region, making for memorable gift-giving during the holidays and beyond. One-of-a-kind items are like found treasures for the giver and the receiver!
If you prefer your gifts without a shiny bow, gift an “experience” to an outside concert, pick up a meal from the local family-run restaurant, or host an intimate party with friends and family. These memory makers are a great way to stay connected and continue to support small businesses that help sustain our local economy as you purchase even food items and party supplies from your local shops.
Additionally, you can help your local businesses by posting a picture or video of your favorite locally sourced product and share it on social media as inspiration for others. Better yet, continue the movement beyond the holidays. Show support for entrepreneurs and small businesses throughout the year by shopping locally and encouraging your neighbors to do the same.
To learn more about how Heartland Bank supports local small businesses and their communities, visit any one of our 20 bank locations and ask the associates about the businesses in their area that the bank continually supports.